Lilly Pulitzer died

Fashion designer Lilly Pulitzer, Iconic fashion designer died Sunday in Palm Beach, Florida.

About her death

She died at her home in Palm Beach, Florida at the age of 81.  Her cause of death has not yet been confirmed. The cremation Services in West Palm Beach says they did not know her cause of death.

She was surrounded by her Family.

Who is Lilly Pulitzer?

Lillian Pulitzer Rousseau better known as Lilly Pulitzer, was an American socialite and fashion designer. She founded Lilly Pulitzer, Inc., which produces clothing and other such wares featuring bright, colorful, floral prints. As the brand is popular with high society, she was called the "Queen of Prep".

How she started?

Pulitzer, who married into the famous newspaper family, got her start in fashion by spilling orange juice on her clothes. She designed a sleeveless shift dress made of bright, colourful printed cotton that would camouflage fruit stains.

Lilly found that customers loved her dresses so she produced more dresses in order to sell at her fruit stand.

She was selling more dresses than juice and she became more focused on designing and selling and became known as her “Lillys”.

In 1959, she became president of her own company, Lilly Pulitzer, Inc. The company's main factory was located in Miami, Florida and the fabrics were produced by the Key West Hand Print Fabrics company in Key West.

From the 1960s to the early 1980s, Pulitzer's bright, colorful clothes were very popular, worn by elites such as Jacqueline Kennedy Onassis, Caroline Kennedy, and members of the Rockefeller, Vanderbilt and Whitney families.

Pulitzer closed her original company in the mid-1980s after filing for Chapter 11 bankruptcy. The label was revived about a decade later after being acquired by Pennsylvania-based Sugartown Worldwide Inc.; Pulitzer was only marginally involved in the new business but continued reviewing new prints from Florida.

Lillly as a designer

She designed collections around whatever struck her fancy like fruits, vegetables, politics or peacocks. She entered in with no business sense. It was a total change of life for her and made people happy.

The line of dresses that bore her name was later expanded to swimsuits, country club attire, children’s clothing, a home collection and a limited selection of menswear.

“Style isn’t just about what you wear, it’s about how you live,” Pulitzer said in 2004.

My Opinion

Fashion industry mourns the death of popular Lilly Pulitzer. She is very old still her Lilly dress remains a popular. You know, people come and go. We all live and we all die.

Her dress was very popular back then. Can you imagine she was starting selling orange juice and because of fruit stains she became popular and produced floral dresses.

I’ve seen her dresses and yeah they are indeed beautiful, perfect for summer!! The signature Lilly palette features tongue-in-cheek jungle and floral prints in blues, pinks, light greens, yellow and orange - the colours of a Florida vacation.

Lilly has been a true inspiration to us. Lilly was a true original that has brought together generations through her bright and happy mark on the world.

I like what she said “We focus on the best, fun and happy things, and people want that. Being happy never goes out of style,” that’s very true.